Water purification equipment store
I spent two or three thousand yuan to buy a water dispenser, thinking that I can drink clean water from then on, but there are still quite a lot of impurities entering the body. The results of regular spot checks by the national health department show that the current promotion concept of various drinking water appliances on the market for mineral water and health water puzzles consumers, and the functions of many drinking appliances are exaggerated.
、净水器等也让消费者眼花缭乱。 Walking around the appliance store, there are indeed a lot of drinking appliances of large and small brands. In addition to the water dispensers commonly used by consumers, various water purifiers, water softeners, straight water dispensers , water purifiers, etc. also make consumers dazzled. Not only that, small-molecule, weakly alkaline, spectrum water, negative ions, negative potential and other manufacturers hype all kinds of advertising and propaganda, and even make consumers confused.
"The names of various publicity concepts for water appliances are different, but manufacturers are aiming at the current health focus of consumers. How do we tell and choose?" Many residents questioned on Weibo.
的厂家有3000多家，但取得相关生产资质的只有一半左右。 According to industry insiders, there are currently more than 3,000 manufacturers of pure water equipment in China, but only about half have obtained relevant production qualifications. Many companies rely on assembly, counterfeiting, and other methods to produce pure water equipment. Enterprise standards are also extremely non-standard, with varying quality. Taking the water purifier industry as an example, the current problem is that small brands are flooding the market, and the technical bottleneck of the filter element causes a serious "secondary pollution" problem.
A veteran small home appliance practitioner pointed out that in the face of fierce market competition, a large number of homogeneous competitors will emerge after the emergence of a new product, and the pure water equipment industry as a new cake for the small home appliance industry contains more Fierce competition. He believes that chaotic competition in the pure water equipment market has led to manufacturers' brand strategies, and the market urgently needs a number of powerful, well-known, consumer-assured appliance giants to participate. 品牌战略才是最终走向。” With the involvement of Haier and Gree's old-fashioned appliance giants: "In the future, industry competition will be more intense, and the brand strategy of water purification equipment is the ultimate trend."